1st Media, Communication, and Cultural Studies: Asia-Pacific (MCCAP) Conference:
The Phenomenon of Hallyu (the Korean wave of pop culture) and its Impact on the Global Industry
October 26-27, 2023
Virtual and In-person Sessions, Florida State University, Tallahassee, FL – USA
The Media, Communication, and Cultural Studies: Asia-Pacific (MCCAP) research program is hosting its very first conference in October 2023. For our first official meeting, we will focus on the theme of, “The phenomenon of Hallyu (the Korean wave of pop culture) and its impact on the global industry.”
Korean popular cultural forms have attracted audiences around the world in the past decades. The Korean Wave includes music, film, television, food, fashion, etc. Distinct and passionate audiences have emerged in many countries. The planning, creation, and marketing of popular culture is a significant service export for the Republic of Korea as well as a new form of public diplomacy. For communication and culture researchers, these developments pose questions concerning genres, media production, advertising and promotion practices, distribution systems and exports, media portrayals, and audiences’ perceptions and enjoyment in different parts of the world.
Date and Location: (Click to access Zoom Webinar information for each day)
October 26th, Thursday 5:00 pm – 7:30 pm (Day 1 Zoom Webinar Link)
@ Center for Global and Multicultural Engagement (CGE), Florida State University, Tallahassee, Florida, USA
October 27th, Friday 8:00 am – 11:30 am (Day 2 Zoom Webinar Link)
@ Center for Global and Multicultural Engagement (CGE), Florida State University, Tallahassee, Florida, USA
Please contact cci-mccap@fsu.edu if you have any questions.